I’m really stoked- like a snowboarder, surfer, skater, kinda of stoked.. I just got my 2010 Marketing Drop Book today (it is the best of 2009 projects)! I will be sending this to all my architecture clients that made the cut for the book. Relevant potential Sacramento clients (you will soon know who you are) will also receive a book for top of mind awareness. I make an architectural photography book every year for my clients and me. The book does a few great things- It allows my clients to see their project in print! So many times the image never touches paper- off the camera and to the web (a few steps in between of course)! The book allows my clients who are all related (peers) in some manner to see each other’s work- and it gives firm exposure to each other. And it is without saying, the book is a great marketing vehicle for Chip Allen Architectural Photography. If you would like a copy of my 38 page book and you are in the A/E/C field or Commercial Real Estate Profession just hit the contact link above and request a book to be sent to you.

This photo was taken less than a month ago from aboard my cruise to Mexico. I found the composition and my angle too good to pass up so I took it- but what was more fascinating to me was to watch the passengers on board (vacationing folk) stand there on their vacation, and stare at this man work with his clanging jack hammer. It was a great perspective on humanity. Chances are most of the onlookers (by the shape of them) had never worked a day in their life harder than this man in front of them. Chances are that this man had never vacationed a day in his life like the onlookers. As I stood on that boat- a huge wave of gratitude came over me. I live in the United States one of the greatest counties, I have a job that provides me decent income, and better yet one I adore, I get to go on vacation, and most of all have this perspective of gratefulness.